I decided to put the little pack of lube from the health clinic to use and try a different fold. Punch down didn't help much but then I turned my cup inside out AND did the punch down AND lubed it and VOILA
And it's never been this comfortable!!!
Fingers crossed that it's suctioned well. It's still dented on the side but often times its like that and works fine or just works itself out to be smooth.
But anyway for women struggling with the size of the diva TRY TURNING IT INSIDE OUT nad using some lube if you want as well before buying a whole new cup :D